By Lauren Cook, Associate Professor of Marketing, West Virginia University
THURSDAY APRIL 20, 2022
1:00 pm – 2:15 pm
Contrary to what many believe, poor financial decision-making can result less from your demographics or education and more on a scarcity mindset. Described as the most basic economic problem, scarcity is a fascinating research area- especially for those with a passion for helping consumers.Attend this Consumer Well-Being Panel’ to find out interventions empirically tested and shown to reduce the triple scarcity effect!